The Holodeck Experience at MCAAD

The Holodeck idea was the result of a tight technical partnership between 4Wall Entertainment and TAIT. 4Wall was the lead systems integrator, overseeing the technical side in terms of video, audio, and control for the entire MCAAD complex. TAIT brought their engineering and fabrication expertise to bear to make a Holodeck structure while staying in the space and weight limitations. The content for the stories told on the surrounding screens was created by Moment Factory. The result is MCAAD has created a unique visitor experience, with a 360° multisensory Holodeck-like experience that explores different American Dream stories brought to life with interactive technology. Officially titled the 'Perpetual Story Machine', visitors can learn about the diversity and spirit of the American Dream through animation, live-action video, and soundscapes in a 35-minute program.